Some 25 years ago, I published an article in the Journal of Trial Advocacy that discussed the benefits of  implementing Value Assurance Plans (“VAPs”) as a strategy for dealing with community anxiety over the impact of environmental contamination on property values.  The article praised the creative approaches implemented by two well-known U.S. companies–Eastman Kodak Company (“Kodak”) and E.I. du Pont de Nemours  Company (“Du Pont”).  Kodak developed a VAP for neighborhoods in and around its Rochester, New York headquarters in 1988 following the discovery of contaminated groundwater in bedrock under its property fence line. Du Pont rolled out a VAP in Pompton Lakes, New Jersey in 1989 … Continue reading →